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Legend & Legacy

By Robert J Serling

The name Boeing evokes vivid images, from the B-17 Flying Fortresses of World War II to the 707 and 747 jet transports that revolutionized air travel.

Less well known: The Boeing Company built the first stage of the Saturn rocket that started men on the way to the moon, developed the Minuteman missile system, and is now designing America’s space station. Boeing jets, in service around the globe, carry 675 million passengers annually-the equivalent of twelve percent of the world’s population.

Behind the statistics and the awe-inspiring aircraft is a company of paradoxes, a vast organization nimble enough to take daring market risks that have kept it at the top of its industry. Robert J. Serling, forty-five years an award-winning aviation writer, takes the reader behind the scenes with humor, objectivity, and abundant anecdotes.

Legend and Legacy is Robert J. Serling’s most ambitious work to date, and never in its seventy-five years has Boeing been so revealingly profiled. This book is must-reading for anyone fascinated by the history of aviation.

Robert J. Serling has written about flying in fiction (The President’s Plane Is Missing, Air Force One Is Haunted) and nonfiction; this is his seventh book on aviation. He and his wife live in Tucson, Arizona.

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